document_title: Green Bay Packers

question_text: who have the packers beat in the super bowl

question_tokens: who have the packers beat in the super bowl

root

text: Green Bay Packers

text: History

text: Founding

text: The Green Bay Packers were founded on August 11, 1919[1] by former high-school football rivals Earl "Curly" Lambeau and George Whitney Calhoun.[12] Lambeau solicited funds for uniforms from his employer, the Indian Packing Company. He was given $500 ($7,100 today) for uniforms and equipment, on the condition that the team be named for its sponsor. The Green Bay Packers have played in their original city longer than any other team in the NFL.

tag: p

text: On August 27, 1921, the Packers were granted a franchise in the new national pro football league that had been formed the previous year. Financial troubles plagued the team and the franchise was forfeited within the year before Lambeau found new financial backers and regained the franchise the next year. These backers, known as the "Hungry Five", formed the Green Bay Football Corporation.

text: 1929–1931: Lambeau's team arrives

text: After a near-miss in 1927, Lambeau's squad claimed the Packers' first NFL title in 1929 with an undefeated 12–0–1 campaign, behind a stifling defense which registered eight shutouts. Green Bay would repeat as league champions in 1930 and 1931, bettering teams from New York, Chicago and throughout the league, with all-time greats and future Hall of Famers Mike Michalske, Johnny (Blood) McNally, Cal Hubbard and Green Bay native Arnie Herber. Among the many impressive accomplishments of these years was the Packers' streak of 29 consecutive home games without defeat, an NFL record which still stands.[13]

text: 1935–1945: The Don Hutson era

text: The arrival of end Don Hutson from Alabama in 1935 gave Lambeau and the Packers the most-feared and dynamic offensive weapon in the game. Credited with inventing pass patterns, Hutson would lead the league in receptions eight seasons and spur the Packers to NFL championships in 1936, 1939 and 1944. An iron man, Hutson played both ways, leading the league in interceptions as a safety in 1940. Hutson claimed 18 NFL records when he retired in 1945, many of which still stand.[14] In 1951, his number 14 was the first to be retired by the Packers, and he was inducted as a charter member of the Pro Football Hall of Fame in 1963.

text: 1946–1958: Wilderness

text: After Hutson's retirement, Lambeau could not stop the Packers' slide. He purchased a large lodge near Green Bay for team members and families to live. Rockwood Lodge was the home of the 1946-1949 Packers, though the 1947 and 1948 seasons produced a record of 12-10-1, and 1949 was even worse at 3-9. The lodge burned down on January 24, 1950, and the insurance money paid for many of the Packers' debts.[15]

text: Curly Lambeau departed after the 1949 season. Gene Ronzani and Lisle Blackbourn could not coach the Packers back to their former magic, even as a new stadium was unveiled in 1957. The losing would descend to the disastrous 1958 campaign under coach Ray "Scooter" McLean, whose lone 1–10–1 year at the helm is the worst in Packers history.[16]

text: 1959–1967: The Lombardi era and the glory years

text: Former New York Giants assistant Vince Lombardi was hired as Packers head coach and general manager on February 2, 1959. Few suspected the hiring represented the beginning of a remarkable, immediate turnaround. Under Lombardi, the Packers would become the team of the 1960s, winning five World Championships over a seven-year span, including victories in the first two Super Bowls. During the Lombardi era, the stars of the Packers' offense included Bart Starr, Jim Taylor, Carroll Dale, Paul Hornung (as halfback and placekicker), Forrest Gregg, and Jerry Kramer. The defense included Willie Davis, Henry Jordan, Willie Wood, Ray Nitschke, Dave Robinson, and Herb Adderley.

text: 1959: Lombardi's first season

text: The Packers' first regular season game under Lombardi was on September 27, 1959, a 9–6 victory over the Chicago Bears in Green Bay. After winning their first three, the Packers lost the next five before finishing strong by sweeping their final four. The 7–5 record represented the Packers' first winning season since 1947, enough to earn rookie head coach Lombardi the NFL Coach of the Year.

text: The next year, the Packers, led by Paul Hornung's 176 points, won the NFL West title and played in the NFL Championship against the Philadelphia Eagles at Philadelphia. In a see-saw game, the Packers trailed by only four points when All-Pro Eagle linebacker Chuck Bednarik tackled Jim Taylor just nine yards short of the goal line as time expired.

text: The Packers returned to the NFL Championship game the following season and faced the New York Giants in the first league title game to be played in Green Bay. The Packers scored 24 second-quarter points, including a championship-record 19 by Paul Hornung, on special "loan" from the Army (one touchdown, four extra-points and three field goals), powering the Packers to a 37–0 rout of the Giants, their first NFL Championship since 1944.[17] It was in 1961 that Green Bay became known as "Titletown."

text: The Packers stormed back in the 1962 season, jumping out to a 10–0 start, on their way to a 13–1 season. This consistent level of success would lead to Lombardi's Packers becoming one of the most prominent teams of their era, and to being featured as the face of the NFL on the cover of Time on December 21, 1962, as part of the magazine's cover story on "The Sport of the '60s".[18] Shortly after Time's article, the Packers faced the Giants in a much more brutal championship game than the previous year, but the Packers prevailed on the surprising foot[clarification needed] of Jerry Kramer and the determined running of Jim Taylor. The Packers defeated the Giants in New York, 16–7.

text: The Packers returned to the championship game in 1965 following a two-year absence when they defeated the Colts in a playoff for the Western Conference title. That game would be remembered for Don Chandler's controversial tying field goal in which the ball allegedly went wide right, but the officials signaled "good." The 13–10 overtime win earned the Packers a trip to the NFL Championship game, where Hornung and Taylor ran through the defending champion Cleveland Browns, helping the Packers win, 23–12, to earn their third NFL Championship under Lombardi and ninth overall. Goalpost uprights would be made taller the next year.

text: 1966: the first "AFL-NFL World Championship Game"

text: The 1966 season saw the Packers led to the first-ever Super Bowl by MVP quarterback Bart Starr. The team went 12–2, and as time wound down in the NFL Championship against the Dallas Cowboys, the Packers clung to a 34–27 lead. Dallas had the ball on the Packers' two-yard line, threatening to tie the ballgame. But on fourth down the Packers' Tom Brown intercepted Don Meredith's pass in the end zone to seal the win. The team crowned its season by rolling over the AFL champion Kansas City Chiefs 35–10 in Super Bowl I.

text: 1967: Super Bowl II, and Lombardi's departure

text: The 1967 season was the last for Lombardi as the Packers' head coach. The NFL Championship game, a rematch of the 1966 contest against Dallas, became indelibly known as the "Ice Bowl" as a result of the brutal conditions at Lambeau Field. Still, the coldest NFL game ever played, it remains one of the most famous football games at any level in the history of the sport.[citation needed] With 16 seconds left, Bart Starr's touchdown on a quarterback sneak brought the Packers a 21–17 victory and their still unequaled third straight NFL Championship. They then won Super Bowl II with a 33–14 victory over the Oakland Raiders. Lombardi stepped down as head coach after the game, and Phil Bengtson was named his successor. Lombardi remained as general manager for one season but left in 1969 to become head coach and minority owner of the Washington Redskins.

text: After Lombardi died unexpectedly on September 3, 1970, the NFL renamed the Super Bowl trophy the Vince Lombardi Trophy in recognition of his accomplishments with the Packers. The city of Green Bay renamed Highland Avenue in his honor in 1968, placing Lambeau Field at 1265 Lombardi Avenue ever since.

text: 1968–1991: Post-Lombardi

text: For about a quarter-century after Lombardi's departure, the Packers had relatively little on-field success. In the 24 seasons from 1968 to 1991, they had only five seasons with a winning record, one being the shortened 1982 strike season. They appeared in the playoffs twice, with a 1–2 record. The period saw five different head coaches – Phil Bengtson, Dan Devine, Bart Starr, Forrest Gregg, and Lindy Infante – two of whom, Starr and Gregg, were Lombardi's era stars, while Bengtson was a former Packer coach. Each led the Packers to a worse record than his predecessor. Poor personnel decisions were rife, notoriously the 1974 trade by acting general manager Dan Devine which sent five 1975 or 1976 draft picks (two first-rounders, two second-rounders and a third) to the Los Angeles Rams for aging quarterback John Hadl, who would spend only 1½ seasons in Green Bay.[19] Another came in the 1989 NFL Draft, when offensive lineman Tony Mandarich was taken with the second overall pick ahead of Barry Sanders, Deion Sanders, and Derrick Thomas. Though rated highly by nearly every professional scout at the time, Mandarich's performance failed to meet expectations, earning him ESPN's ranking as the third "biggest sports flop" in the last 25 years.[20]

text: 1992–2007: Brett Favre era

text: The Packers' performance in the 1970s, 1980s, and early 1990s led to a shakeup, with Ron Wolf hired as general manager and given full control of the team's football operations to start the 1991 season. In 1992, Wolf hired San Francisco 49ers offensive coordinator Mike Holmgren as the Packers' new head coach.

text: Soon afterward, Wolf acquired quarterback Brett Favre from the Atlanta Falcons for a first-round pick. Favre got the Packers their first win of the 1992 season, stepping in for injured quarterback Don Majkowski and leading a comeback over the Cincinnati Bengals. He started the following week, a win against the Pittsburgh Steelers, and never missed another start for Green Bay through the end of the 2007 season. He would go on to break the record for consecutive starts by an NFL quarterback, starting 297 consecutive games including stints with the New York Jets and Minnesota Vikings with the streak finally coming to an end late in the 2010 season.

text: The Packers had a 9–7 record in 1992, and began to turn heads around the league when they signed perhaps the most prized free agent in NFL history in Reggie White on the defense in 1993. White believed that Wolf, Holmgren, and Favre had the team heading in the right direction with a "total commitment to winning." With White on board the Packers made it to the second round of the playoffs during both the 1993 and 1994 seasons but lost their 2nd-round matches to their playoff rival, the Dallas Cowboys, playing in Dallas on both occasions. In 1995, the Packers won the NFC Central Division championship for the first time since 1972. After a home playoff 37–20 win against Favre's former team, the Atlanta Falcons, the Packers defeated the defending Super Bowl champion San Francisco 49ers 27–17 in San Francisco on the road to advance to the NFC Championship Game, where they lost again to the Dallas Cowboys 38–27.

text: 1996: Super Bowl XXXI champions

text: In 1996, the Packers' turnaround was complete. The team posted a league-best 13–3 record in the regular season, dominating the competition and securing home-field advantage throughout the playoffs. They were ranked no. 1 in offense with Brett Favre leading the way, no. 1 in defense with Reggie White as the leader of the defense and no. 1 in special teams with former Heisman Trophy winner Desmond Howard returning punts and kickoffs for touchdowns. After relatively easy wins against the 49ers in a muddy 35–14 beatdown and Carolina Panthers 30–13, the Packers advanced to the Super Bowl for the first time in 29 years. In Super Bowl XXXI, Green Bay defeated the New England Patriots 35–21 to win their 12th world championship. Desmond Howard was named MVP of the game for his kickoff return for a touchdown that ended the Patriots' bid for a comeback. Then-Packers president Bob Harlan credited Wolf, Holmgren, Favre, and White for ultimately changing the fortunes of the organization and turning the Green Bay Packers into a model NFL franchise. A 2007 panel of football experts at ESPN ranked the 1996 Packers the 6th-greatest team ever to play in the Super Bowl.

text: 1997: defeat in Super Bowl XXXII

text: The following season the Packers recorded another 13–3 record and won their second consecutive NFC championship. After defeating the Tampa Bay Buccaneers 21–7 and San Francisco 49ers 23–10 in the playoffs, the Packers returned to the Super Bowl as an 11½ point favorite. The team ended up losing in an upset to John Elway and the Denver Broncos in Super Bowl XXXII, by the score of 31–24.

text: 1998: Holmgren's last season

text: In 1998, the Packers went 11–5 and met the San Francisco 49ers in the first-round of the NFC playoffs. It was the fourth consecutive year these teams had met in the playoffs and the sixth overall contest since the 1995 season. The Packers had won all previous games, and the media speculated that another 49ers loss would result in the dismissal of San Francisco head coach Steve Mariucci. Unlike the previous playoff matches, this game was hotly contested, with the teams frequently exchanging leads. With 4:19 left in the 4th quarter, Brett Favre and the Packers embarked on an 89-yard drive, which concluded with a Favre touchdown pass to receiver Antonio Freeman. This play appeared to give Green Bay the victory. But San Francisco quarterback Steve Young led the 49ers on an improbable touchdown drive, which culminated when Terrell Owens caught Young's pass between several defenders to give the 49ers a lead with three seconds remaining. Afterwards, the game was mired in controversy. Many argued that during the 49ers game-winning drive, Niners receiver Jerry Rice fumbled the ball but officials stated he was down by contact. Television replays appeared to confirm these sentiments, and the next season the NFL reinstituted an instant replay system. In the end, this game turned out to be the end of an era in Green Bay. Days later Mike Holmgren left the Packers to become vice president, general manager and head coach of the Seattle Seahawks. Much of Holmgren's coaching staff went with him, and Reggie White also retired after the season (but later played one season for the Carolina Panthers in 2000).

text: 1999: Ray Rhodes' one-year tenure

text: In 1999, the team struggled to find an identity after the departure of so many of the individuals responsible for their Super Bowl run. Ray Rhodes was hired in 1999 as the team's new head coach. Rhodes had served around the league as a highly regarded defensive coordinator and more recently experienced moderate success as head coach of the Philadelphia Eagles from 1995 to 1998. Ron Wolf believed that Rhodes' experience and player-friendly demeanor would fit nicely in Green Bay's veteran locker room, but Rhodes was fired after one 8–8 season. Wolf visited team practice late in the 1999 season and believed that players had become too comfortable with Rhodes' style, and said the atmosphere resembled a country club.

text: 2000-05: Mike Sherman's time head coach

text: In 2000, Wolf replaced Rhodes with Mike Sherman. Sherman had never been a head coach at any level of football and was relatively unknown in NFL circles. He had only coached in professional football for three years starting as the Packers' tight ends coach in 1997 and 1998. In 1999, he followed Mike Holmgren to Seattle and became the Seahawks' offensive coordinator, although Sherman did not call the plays during games. Despite Sherman's apparent anonymity, Wolf was blown away in the interview process by the coach's organizational skills and attention to detail. Sherman's inaugural season started slowly, but the Packers won their final four games to achieve a 9–7 record. Brett Favre praised the atmosphere Sherman had cultivated in Green Bay's locker room and fans were optimistic about the team's future. In the offseason, however, Wolf suddenly announced his own resignation as general manager to take effect after the April 2001 draft. Packers' president Bob Harlan was surprised by Wolf's decision and felt unsure of how to replace him. Harlan preferred the structure Green Bay had employed since 1991; a general manager who ran football operations and hired a subservient head coach. But with the momentum and locker room chemistry that was built during the 2000 season, Harlan was reluctant to bring in a new individual with a potentially different philosophy. Wolf recommended that Harlan give the job to Sherman. Though Harlan was wary of the structure in principle, he agreed with Wolf that it was the best solution. In 2001, Sherman assumed the duties of both general manager and head coach.

text: From 2001 to 2004, Sherman coached the Packers to respectable regular-season success, led by the spectacular play of Brett Favre, Ahman Green, and a formidable offensive line. But Sherman's teams faltered in the playoffs. Prior to 2003, the Packers had never lost a home playoff game since the NFL instituted a post-season in 1933 (they were 13–0, with 11 of the wins at Lambeau and two more in Milwaukee.). That ended January 4, 2003, when the Atlanta Falcons defeated the Packers 27–7 in an NFC Wild Card game. The Packers would also lose at home in the playoffs to the Minnesota Vikings two years later.

text: By the end of the 2004 season, the Packers team depth appeared to be diminishing. Sherman also seemed overworked and reportedly had trouble communicating with players on the practice field with whom he was also negotiating contracts. Harlan felt the dual roles were too much for one man to handle and removed Sherman from the general manager position in early 2005 while retaining him as a head coach. Harlan hired the Seattle Seahawks' vice president of operations Ted Thompson as the new executive vice president, general manager and director of football operations. The relationship between Thompson and Sherman appeared strained, as Thompson immediately began rebuilding Green Bay's roster. Following a dismal 4–12 season, Thompson fired Sherman.

text: 2006-07: McCarthy arrives, Favre departs

text: In 2006, Thompson hired Mike McCarthy, the former offensive coordinator for the San Francisco 49ers and New Orleans Saints as his new head coach. McCarthy had also previously served as the quarterbacks coach for the Packers in 1999.

text: After missing the playoffs in 2006, Brett Favre announced that he would return for the 2007 season; it would turn out to be one of his best. The Packers won 10 of their first 11 games and finished 13–3, earning a first-round bye in the playoffs. The Packers' passing offense, led by Favre and a very skilled wide receiver group, finished second in the NFC, behind the Dallas Cowboys, and third overall in the league. Running back Ryan Grant, acquired for a sixth-round draft pick from the New York Giants, became the featured back in Green Bay and rushed for 956 yards and 8 touchdowns in the final 10 games of the regular season. In the divisional playoff round, in a heavy snowstorm, the Packers beat the Seattle Seahawks 42–20. Grant rushed for three touchdowns and over 200 yards, while Favre tossed three touchdown passes and one snowball[clarification needed] to receiver Donald Driver in celebration.

text: On January 20, 2008, Green Bay appeared in their first NFC Championship Game in 10 years facing the New York Giants in Green Bay. The game was lost 23–20 on an overtime field goal by Lawrence Tynes. This would be Brett Favre's final game as a Green Bay Packer with his final pass being an interception in overtime.

text: Mike McCarthy coached the NFC team during the 2008 Pro Bowl in Hawaii. Al Harris and Aaron Kampman were also picked to play for the NFC Pro Bowl team as starters. Donald Driver was named as a third-string wideout on the Pro Bowl roster. Brett Favre was named the first-string quarterback for the NFC, but he declined to play in the Pro Bowl and was replaced on the roster by Tampa Bay Buccaneers' quarterback Jeff Garcia. The Packers also had several first alternates, including Chad Clifton and Nick Barnett.

text: In December 2007, Ted Thompson was signed to a 5-year contract extension with the Packers, while it was announced on February 5, 2008, that head coach Mike McCarthy signed a 5-year contract extension as well.

text: 2008–present: Aaron Rodgers era

text: 2008: Transition

text: On March 4, 2008, Brett Favre tearfully announced his retirement. Within five months, however, he filed for reinstatement with the NFL on July 29. Favre's petition was granted by Commissioner Roger Goodell, effective August 4, 2008.[21] On August 6, 2008, it was announced that Brett Favre was traded to the New York Jets for a conditional draft pick in 2009.[22]

text: The Packers began their 2008 season with their 2005 first-round draft pick, quarterback Aaron Rodgers, under center, as the first QB other than Favre to start for the Packers in 16 years. Rodgers played well in his first year starting for the Packers, throwing for over 4,000 yards and 28 touchdowns. However, injuries plagued the Packers' defense, as they lost 7 close games by 4 points or less, finishing with a 6–10 record. After the season, eight assistant coaches were dismissed by McCarthy, including Bob Sanders, the team's defensive coordinator, who was replaced by Dom Capers.

text: 2009: Return to the playoffs

text: In March 2009, the organization assured fans that Brett Favre's jersey number would be retired, but not during the 2009 season. In April 2009, the Packers selected defensive lineman B. J. Raji of Boston College as the team's first pick in the draft. The team then traded three draft picks (including the pick the Packers acquired from the Jets for Brett Favre) for another first-round pick, selecting linebacker Clay Matthews III of the University of Southern California.

text: During the 2009 NFL season, two match-ups between the franchise and its former quarterback Brett Favre were highly anticipated after Favre's arrival with the division-rival Vikings in August. The first encounter took place in Week 4, on a Monday Night Football game which broke several TV audience records. The scheduling of this game was made possible when Baseball Commissioner and Packer Board of Directors member Bud Selig forced baseball's Minnesota Twins to play 2 games within a 12-hour span. The Vikings won the game 30–23. Brett Favre threw 3 TDs, no interceptions, and had a passer rating of 135.[23] The teams met for a second time in Week 8, Favre leading the Vikings to a second win, 38–26, in Green Bay. Rodgers was heavily pressured in both games, being sacked 14 times total, but still played well, throwing five touchdowns and only one interception. The next week, the Packers were upset by the win-less Tampa Bay Buccaneers. Following a players-only meeting, the team found some stability on the offensive line with the return of tackle Mark Tauscher bringing a minor halt to sacks to Rodgers and opening the running game to Ryan Grant and the other running backs. Green Bay finished the season strongly, winning 7 out of their last 8 games, including winning their 16th regular season finale in the past 17 seasons, and earning a NFC wild-card playoff bid with an 11–5 regular-season record. The Packers defense was ranked No. 2 and the offense was ranked No. 6 with rookies Brad Jones and Clay Matthews III becoming sensations at linebacker and young players like James Jones, Brandon Jackson, Jermichael Finley and Jordy Nelson becoming threats on offense. Rodgers also became the first quarterback in NFL history to throw for at least 4,000 yards in each of his first two seasons as a starter. Also, cornerback Charles Woodson won NFL Defensive Player of the Year honors after recording 9 interceptions, forcing four fumbles, 3 touchdowns and registering 74 tackles and 2 sacks. In fact, Woodson's 9 interceptions were more than the 8 collected by all Packer opponents that season. Though the defense was ranked high, injuries to Al Harris, Tramon Williams, Will Blackmon, Atari Bigby and Brandon Underwood severely limited the depth of the secondary and teams like the Minnesota Vikings and Pittsburgh Steelers used that to their advantage by unleashing aerial assaults against inexperienced players with the NFL's best receivers. The season ended with an overtime loss in a wild card round shootout at the Arizona Cardinals, 51–45.

text: 2010: Super Bowl XLV championship

text: After finishing the 2009 season with an 11–5 record, the Packers began the 2010 NFL Draft holding the 23rd pick. They selected Offensive tackle Bryan Bulaga from Iowa; with pick 2–56 they selected Defensive end Mike Neal from Purdue. They then traded picks 3–86 and 4–122 to the Philadelphia Eagles for pick 3–71, choosing Safety Morgan Burnett from Georgia Tech. With pick 5–154 they selected Tight end Andrew Quarless from Penn State. With their compensatory selection pick 5–169 they chose Offensive guard Marshall Newhouse from Texas Christian. With pick 6–193 they selected Running back James Starks from Buffalo. In their final selection, 7–230. they chose Defensive end C. J. Wilson of East Carolina.

text: The team lost Johnny Jolly to a season-long suspension after he violated the NFL drug policy. Their running corps suffered a blow when RB Ryan Grant sustained a season-ending ankle injury in Week 1.[24] By the end of the season, the team had 16 people on injured reserve, including 7 starters: running back Ryan Grant, tight end Jermichael Finley, linebacker Nick Barnett, safety Morgan Burnett, linebacker Brandon Chillar, tackle Mark Tauscher, and linebacker Brad Jones.

text: After finishing the regular season 10–6 the Packers clinched the No. 6 seed in the NFC playoffs. They first faced No. 3 seeded Philadelphia, winning 21–16. In the Divisional round, they defeated No. 1 seeded Atlanta 48–21. They then played the Chicago Bears at Soldier Field in the NFC Championship Game – only the second playoff meeting between the two storied rivals (the other a 33–14 Chicago victory which sent them to the 1941 NFL Championship Game). Green Bay won 21–14 to move on to Super Bowl XLV. On February 6, 2011, they defeated the AFC champion Pittsburgh Steelers 31–25, becoming the first No. 6 seed from the NFC to win a Super Bowl. Aaron Rodgers was named Super Bowl MVP.[25][26]

text: 2011: 15–1 season

text: In 2011, coming off their victory in Super Bowl XLV, the Packers won their first 13 games, eventually finishing the season 15-1. The 15 victories marked the franchise record for wins in a season, and tied for second most regular-season wins in NFL history, behind only the 2007 Patriots who went 16–0. Following the season, Aaron Rodgers would be named the NFL's MVP, his first such award.

text: Despite this success, the team faltered in the playoffs, losing their first game to the New York Giants 37-20, following the Packer's first round bye.

text: In 2012, the Packers went 11-5. They beat the Minnesota Vikings in the NFC Wildcard round 24-10, and but lost in the divisional round of the playoffs to the eventual NFC Champion San Francisco 49ers by a score of 45-31.[27] The Packers offense finished the season fifth in points and eleventh in yards per game. The defense finished eleventh in points allowed and twenty-second in yards allowed per game.

text: The Packers topped the first-ever AP Pro32 rankings, a new pro football version of the AP Top 25 college football and basketball polls.[28]

text: 2013: injury to Rodgers

text: In 2013, the Packers got to a 5-2 start, leading up to a Week 9 match-up against the Bears. It was in that game which the Packers lost Aaron Rodgers to a broken collarbone; Rodgers would miss the next six games, during which the club would go 2-3-1 under three different quarterbacks: Seneca Wallace (injured during first start), Scott Tolzien (benched), and Matt Flynn.

text: Despite having a 7-7-1 record, the Packers were still in a position to win the NFC North division, if they were able to win their final game. With Rodgers returning, the Packers managed to beat the Bears in a Week 9 rematch, 33-28. Finishing at 8-7-1, the Packers won their division and were awarded a home playoff game. However, despite Rodgers' return, the Packers would lose to the San Francisco 49ers 20-23 in the first round of the playoffs.

text: The Packers recorded their 700th victory against the Bears in Week 4.[29] The team went undefeated in its home games, for the first time since the 2011 season; they also led the league in scoring, with 486 points, the second-most in franchise history. The 2014 season also marked the first time since 2009 that the team had a 4,000-yard passer, two 1,000-yard receivers, and a 1,000-yard rusher. Overall, the team went 12-4, clinching the #2 seed in the NFC and a fourth consecutive NFC North division title, making the playoffs for the sixth straight season, tying a franchise record. The Packers beat the Cowboys in the divisional round, advancing to the NFC Championship to face the Seattle Seahawks. After leading throughout most of regulation, the Packers lost 28-22 in a historic overtime rally by Seattle.

text: Following the season, quarterback Aaron Rodgers was named the league's Most Valuable Player for the second time.

text: During Week 2 of the preseason against the Pittsburgh Steelers, wide receiver Jordy Nelson caught an eight-yard pass from Aaron Rodgers, but then fell to the turf without contact. A few days later, it was revealed that Nelson had torn his ACL. He would remain inactive for the rest of the 2015 season.[30] Even without Nelson, the Packers managed to get off to a 6-0 start. But the Packers then lost 4 of their next 5 games, falling to 7-4.[31]

text: On the December 3rd game against the Detroit Lions, the Packers quickly fell to a 20-0 deficit going into halftime. Green Bay started to make a comeback in the 2nd half thanks to a touchdown by Davante Adams and a 27-yard touchdown run by Aaron Rodgers to bring the game within 2 points at 23-21. The Packers then got the ball back in their possession with 23 seconds left in the game. While attempting a "lateral" play, Rodgers was sacked with no time remaining but then a flag was thrown for a facemask penalty on Detroit. The Packers now had one more un-timed play, which Aaron Rodgers threw a 61-yard Hail Mary touchdown to tight end Richard Rodgers.[32] It was the longest completed Hail Mary pass thrown in NFL history.[citation needed] Green Bay then finished the season 10-6 and 2nd in the NFC North behind the Minnesota Vikings.

text: The Packers beat the Washington Redskins in the NFC Wild Card game to advance to the Divisional round with the Arizona Cardinals. A similar play to tie the game against the Cardinals happened between Aaron Rodgers and Jeff Janis. Janis caught a 41-yard touchdown from Rodgers which sent the game into overtime. However, the Packers fell to the Cardinals 26-20, ending their season.

text: After a 4–6 start to the season, the Packers went on a six-game winning streak to finish the regular season with a 10–6 record. The team clinched the NFC North for the fifth time in six years with their Week 17 win over the Detroit Lions. They routed the fifth-seeded New York Giants, 38–13, in the wild-card round of the playoffs and upset the top-seeded Dallas Cowboys, 34–31, in the divisional round of the playoffs, but their season came to an end when they were beaten by the second-seeded Atlanta Falcons in the NFC Championship Game, 44–21.

text: The Green Bay Packers began the 2017 regular season with a 4–2 record.[33] In a game against the Minnesota Vikings, Aaron Rodgers was driven to the ground after throwing a pass and suffered a broken collarbone.[34] In week 11 of the regular season, the Packers lost to the Baltimore Ravens with a score of 23–0. This is the first shutout game in Lambeau Field since 2006, where the Packers lost to the New England Patriots with a score of 35–0.[35] The Packers would finish the season 7-9, missing the playoffs for the first time since 2008.

text: Community ownership

text: The Packers are the only community-owned franchise in American professional sports.[9][36][37] Rather than being the property of an individual, partnership, or corporate entity, they are held in 2014 by 360,584 stockholders. No one is allowed to hold more than 200,000 shares,[4] or approximately 4% of the 5,011,557 shares[38] currently outstanding. It is this broad-based community support and non-profit structure[39] which has kept the team in Green Bay for nearly a century in spite of being the smallest market in all of North American professional sports.

text: The city of Green Bay had a population of only 104,057 as of the 2010 census,[40] and 600,000 in its television market, significantly less than the average NFL figures. The team, however, has long had an extended fan base throughout Wisconsin and parts of the Midwest, thanks in part to playing one pre-season and three regular-season home games each year in Milwaukee through 1995. It was only when baseball-only Miller Park preempted football there that the Packers' home slate became played entirely in Green Bay.

text: There have been five stock sales to fund Packer operations over the team's history, beginning with $5,000 being raised through 1,000 shares offered at $5 apiece in 1923. Most recently, $64 million was raised in 2011–2012[41] towards a $143-million Lambeau Field expansion. Demand exceeded expectations, and the original 250,000 share limit had to be increased before some 250,000 new buyers from all 50 U.S. states and Canada purchased 269,000 shares at $250 apiece, approximately 99% online.[38]

text: The original "Articles of Incorporation for the Green Bay Football Corporation", enacted in 1923, specified that should the franchise be sold, any post-expenses money would have gone to the Sullivan-Wallen Post of the American Legion to build "a proper soldier's memorial." This stipulation was included to ensure there could never be any financial inducement for shareholders to move the club from Green Bay. At the November 1997 annual meeting, shareholders voted to change the beneficiary from the Sullivan-Wallen Post to the Green Bay Packers Foundation, which makes donations to many charities and institutions throughout Wisconsin.[38]

text: Even though it is referred to as "common stock" in corporate offering documents, a share of Packers stock does not share the same rights traditionally associated with common or preferred stock. It does not include an equity interest, does not pay dividends, can not be traded, has no securities-law protection, and brings no season ticket purchase privileges. All shareholders receive are voting rights, an invitation to the corporation's annual meeting, and an opportunity to purchase exclusive shareholder-only merchandise.[39] Shares of stock cannot be resold, except back to the team for a fraction of the original price. While new shares can be given as gifts, transfers are technically allowed only between immediate family members once ownership has been established.[38]

text: Green Bay is the only team with this form of ownership structure in the NFL, which does not comply with current league rules stipulating a maximum of 32 owners per team, with one holding a minimum 30% stake. The Packers' corporation was grandfathered when the NFL's current ownership policy was established in the 1980s.[42] As a publicly held nonprofit, the Packers are also the only American major-league sports franchise to release its financial balance sheet every year.

text: Board of Directors

text: Green Bay Packers, Inc., is governed by a seven-member Executive Committee elected from a 45-member board of directors. It consists of a president, vice president, treasurer, secretary and three members-at-large; only the president is compensated. Responsibilities include directing corporate management, approving major capital expenditures, establishing broad policy, and monitoring management performance.

text: The team's elected president normally represents the Packers in NFL owners meetings. During his time as coach Vince Lombardi generally represented the team at league meetings in his role as general manager, except at owners-only meetings, where president Dominic Olejniczak appeared.[1]

text: Green Bay Packers Foundation

text: The team created the Green Bay Packers Foundation in December 1986. It assists in a wide variety of activities and programs benefiting education, civic affairs, health services, human services and youth-related programs.

text: At the team's 1997 annual stockholders meeting the foundation was designated in place of a Sullivan-Wallen Post soldiers memorial as recipient of any residual assets upon the team's sale or dissolution.

text: Fan base

text: The Packers have an exceptionally loyal fan base. Regardless of team performance, every game played in Green Bay has been sold out since 1960.[43] Despite the Packers having by far the smallest local TV market, the team consistently ranks as one of the most popular in the NFL.[44] They also have one of the longest season ticket waiting lists in professional sports: 86,000 names long, more than there are seats at Lambeau Field.[45][46] The average wait is said to be over 30 years,[47] but with only 90 or so tickets turned over annually it would be 955 years before the newest name on the list got theirs.[45] As a result, season tickets are willed to next of kin and newborns placed optimistically on the waiting list.[48]

text: Packers fans are often referred to as cheeseheads,[49] a nickname for Wisconsin residents reflecting the state's bountiful cheese production first leveled as an insult at a 1987 game between the Chicago White Sox and Milwaukee Brewers. Instead, it came to be a statewide source of pride, and particularly since 1994 has been embraced by Packers fans.[49] Bright orange triangular cheesehead hats are a fixture wherever the team plays.

text: During training camp in the summer months, held outside the Don Hutson Center, young Packers fans can bring their bikes and have their favorite players ride them from the locker room to practice at Ray Nitschke Field. This old tradition began around the time of Lambeau Field's construction in 1957. Gary Knafelc, a Packers end at the time, said, "I think it was just that kids wanted us to ride their bikes. I can remember kids saying, 'Hey, ride my bike.'" Each new generation of Packer fan delights at the opportunity.[50]

text: The team holds an annual scrimmage called Family Night, typically an intra-squad affair, at Lambeau Field. During 2004 and 2005 sellout crowds of over 60,000 fans showed up, with an all-time mark of 62,492 set in 2005 when the Buffalo Bills appeared.[51]

text: In August 2008, ESPN.com ranked Packers fans as second-best in the NFL.[52] The team initially finished tied with the Pittsburgh Steelers (who finished ahead of the Packers) as having the best fans, but the tie was broken by ESPN's own John Clayton, a Pittsburgh native.

text: Branding

text: Nickname

text: Needing to outfit his new squad, team founder Curly Lambeau solicited funds from his employer, the Indian Packing Company. He was given $500 for uniforms and equipment in return for the team being named for its sponsor. An early newspaper article referred to the fledglings as "the Indians", but by the time they played their first game "Packers" had taken hold.

text: Indian Packing was purchased in 1920 by the Acme Packing Company. Acme continued to support the team, which played its first NFL season with "ACME PACKERS" emblazoned on its jerseys.

text: Team colors

text: Lambeau, a Notre Dame alumnus, borrowed its Irish's navy blue and gold team colors, much as George Halas borrowed his Illinois alma mater's for the Chicago Bears. As a result, the early Packers were often referred to as the "Bays" or the "Blues" (and even occasionally as "the Big Bay Blues").

text: By 1950, Green Bay had changed its colors to hunter green and gold. Navy blue was kept as a secondary color, seen primarily on sideline capes, but was quietly dropped on all official materials shortly thereafter. The team's current uniform combination of forest green or white jerseys and metallic gold pants was adopted soon after Vince Lombardi arrived in 1959. However, to celebrate the NFL's 75th anniversary in 1994, the Packers joined in a league-wide donning of "throwback" jerseys, back to navy blue and gold. The team would go throwback again for two Thanksgiving Day games against the Detroit Lions, in blue and gold 1930s-era uniforms in 2001, and 1960s green and gold (only slightly different from the current ones) in 2003.[55][56]

text: Logo

text: In 1951, the team finally stopped wearing leather helmets, adopting the metallic gold plastic headgear it has used ever since. The oval "G" logo was added in 1961 when Lombardi asked Packers equipment manager Gerald "Dad" Braisher to design a logo. Braisher tasked his assistant, St. Norbert College art student John Gordon. Satisfied with a football-shaped letter "G", the pair presented it to Lombardi, who then approved the addition.[57] Tiki Barber falsely reported[58] it to stand for "greatness" without a reliable source to back up his claims. Other reputable media outlets then published similar stories using Barber's false claim as a source.[59] The Packers' Assistant Director of PR and Corporate Communications had the following to say: "There’s nothing in our history that suggests there's any truth to this. The Packers Hall of Fame archivist said the same thing."[60] The team used a number of different logos prior to 1961, but the "G" is the only logo that has ever appeared on the helmet.[61][62] The Packers hold the trademark on the "G" logo, and have granted limited permission to other organizations to utilize a similar logo, such as the University of Georgia and Grambling State University, in addition to the city of Green Bay itself as part of its civic logo.[63] Adopted in 1964, the Georgia "G", though different in design and color, was similar to the Packers' "G". Then-Georgia head coach Vince Dooley thought it best to clear the use of Georgia's new emblem with the Packers.[citation needed]

text: Uniform variation

text: While several NFL teams choose to wear white jerseys at home early in the season due to white's ability to reflect the late summer sun rays, the Packers have done so only twice, during the opening two games of the 1989 season. However, the team did wear an all-white uniform in 2016 versus the Chicago Bears during the two teams' designated Color Rush game, in which Chicago wore all-navy uniforms. The Packers again wore an all-white uniform at Lambeau in the Color Rush game against the Bears (who again wore all-navy uniforms) in 2017. Although alternate gold jerseys with green numbers are sold on a retail basis, the team currently has no plans to introduce such a jersey to be used in actual games.

text: During the 2010 season, the Packers paid tribute to their historical brethren with a third jersey modeled after that worn by the club in 1929, during its first world championship season. The jersey was navy blue, again making the Packers "the Blues."[64][65]

text: Upon the NFL's switch of uniform suppliers in 2012 to Nike from Reebok, the Packers refused any changes to their uniform in any way outside of the required supplier's logo and new league uniform logos, declining all of Nike's "Elite 51" enhancements, including retaining the traditional striped collar of the jersey rather than Nike's new collar design.[66]

text: Stadium history

text: After their early seasons at Bellevue Park and Hagemeister Park the Packers played home games in City Stadium from 1925 to 1956. The team won its first six NFL world championships there.

text: By the 1950s the wooden 25,000 seat arena was considered outmoded. The NFL threatened to move the franchise to Milwaukee full-time unless it got a better stadium. The city responded by building a new 32,150 seat City Stadium for the team, the first built exclusively for an NFL team, which opened in time for the 1957 season. It was renamed Lambeau Field in 1965 to honor Curly Lambeau, who had died earlier in the year.

text: Expanded seven times before the end of the 1990s, Lambeau Field capacity reached 60,890. In 2003, it was extensively renovated to expand seating, modernize stadium facilities, and add an atrium area. Even with a current seating capacity of 72,928, ticket demand far outpaces supply, as all Packers games have been sold out since 1960. About 86,000 names are on the waiting list for season tickets.[45]

text: The Packers played part of their home slate in Milwaukee starting in 1933, including two to three home games each year in Milwaukee's County Stadium from 1953 to 1994. Indeed, County Stadium had been built partly to entice the Packers to move to Milwaukee full-time. The Packers worked to capture their growing fan base in Milwaukee and the larger crowds. By the 1960s, threat of an American Football League franchise in Milwaukee prompted the Packers to stay, including scheduling a Western Conference Playoff in 1967.

text: County Stadium was built primarily as a baseball stadium and made only the bare minimum adjustments to accommodate football. At its height, it only seated 56,000 people, just barely above the NFL minimum; many of those seats were badly obstructed. The field was just barely large enough to fit a football field. Both teams shared the same sideline (separated by a piece of tape) and the end zones extended onto the warning track. By 1994, improvements and seating expansions at Lambeau, along with the Brewers preparing to campaign for their new stadium prompted the Packers to play their full slate in Green Bay for the first time in 62 years. Former season ticketholders for the Milwaukee package continue to receive preference for one pre-season and the second and fifth regular-season games at Lambeau Field each season, along with playoff games through a lottery under the "Gold Package" plan.[67]

text: The Packers have three practice facilities across the street from Lambeau Field: the Don Hutson Center, an indoor facility; Ray Nitschke Field, an outdoor field with artificial FieldTurf; and Clarke Hinkle Field, an outdoor field with natural grass.

text: Statistics and records

text: Season-by-season results

text: This is a partial list of the Packers' last five completed seasons. For the full season-by-season franchise results, see List of Green Bay Packers seasons.

text: Note: The Finish, Wins, Losses, and Ties columns list regular season results and exclude any postseason play.

text:
Super Bowl champions (1970–present)
Conference champions
Division champions
Wild Card berth

tag: table

text: As of December 31, 2017

text:
Season
Team
League
Conference
Division
Regular season
Postseason results
Awards

Finish
Wins
Losses
Ties

2013
2013
NFL
NFC
North
1st
8
7
1
Lost Wild Card Playoffs (49ers) 20–23
Eddie Lacy (OROY)

2014
2014
NFL
NFC
North
1st
12
4
0
Won Divisional Playoffs (Cowboys) 26–21
Lost Conference Championship (Seahawks) 28–22
Aaron Rodgers (MVP)

2015
2015
NFL
NFC
North
2nd
10
6
0
Won Wild Card Playoffs (Redskins) 35–18
Lost Divisional Playoffs (Cardinals) 26–20
—

2016
2016
NFL
NFC
North
1st
10
6
0
Won Wild Card Playoffs (Giants) 38–13
Won Divisional Playoffs (Cowboys) 34–31
Lost Conference Championship (Falcons) 44–21
Jordy Nelson (CBPOY)

2017
2017
NFL
NFC
North
3rd
7
9
0
—
—

text: Records

text:
All-Time Packers leaders

Leader
Player
Record Number
Years on Packers

Passing
Brett Favre
61,655 passing yards
1992–2007

Rushing
Ahman Green
8,322 rushing yards
2000–2006; 2009

Receiving
Donald Driver
10,137 receiving yards
1999–2012

Coaching wins
Curly Lambeau
209 wins
1919–1949

text: Playoff record

text:
1936 NFL Championship: Green Bay Packers 21, Boston Braves 6
1938 NFL Championship: New York Giants 23, Green Bay Packers 17
1939 NFL Championship: Green Bay Packers 27, New York Giants 0
1941 Western Division Championship: Chicago Bears 33, Green Bay Packers 14
1944 NFL Championship: Green Bay Packers 14, New York Giants 7
1960 NFL Championship: Philadelphia Eagles 17, Green Bay Packers 13
1961 NFL Championship: Green Bay Packers 37, New York Giants 0
1962 NFL Championship: Green Bay Packers 16, New York Giants 7
1965 Western Conference Championship: Green Bay Packers 13, Baltimore Colts 10 (OT)
1965 NFL Championship: Green Bay Packers 23, Cleveland Browns 12
1966 NFL Championship: Green Bay Packers 34, Dallas Cowboys 27
Super Bowl I: Green Bay Packers 35, Kansas City Chiefs 10
1967 Conference Championship: Green Bay Packers 28, Los Angeles Rams 7
1967 NFL Championship: Green Bay Packers 21, Dallas Cowboys 17
Super Bowl II: Green Bay Packers 33, Oakland Raiders 14
1972 Divisional: Washington Redskins 16, Green Bay Packers 3
1982 First Round: Green Bay Packers 41, St. Louis Cardinals 16
1982 Second Round: Dallas Cowboys 37, Green Bay Packers 26
1994 Wild Card: Green Bay Packers 16, Detroit Lions 12
1994 Divisional: Dallas Cowboys 35, Green Bay Packers 9
1995 Wild Card: Green Bay Packers 37, Atlanta Falcons 20
1995 Divisional: Green Bay Packers 27, San Francisco 49ers 17
1995 NFC Championship: Dallas Cowboys 38, Green Bay Packers 27
1996 Divisional: Green Bay Packers 35, San Francisco 49ers 14
1996 NFC Championship: Green Bay Packers 30, Carolina Panthers 13
Super Bowl XXXI: Green Bay Packers 35, New England Patriots 21
1997 Divisional: Green Bay Packers 21, Tampa Bay Buccaneers 7
1997 NFC Championship: Green Bay Packers 23, San Francisco 49ers 10
Super Bowl XXXII: Denver Broncos 31, Green Bay Packers 24
1998 Wild Card: San Francisco 49ers 30, Green Bay Packers 27
2001 NFC Wild Card: Green Bay Packers 25, San Francisco 49ers 15
2001 Divisional: St. Louis Rams 45, Green Bay Packers 17
2002 NFC Wild Card: Atlanta Falcons 27, Green Bay Packers 7
2003 NFC Wild Card: Green Bay Packers 33, Seattle Seahawks 27 (OT)
2003 Divisional: Philadelphia Eagles 20, Green Bay Packers 17 (OT)
2004 NFC Wild Card: Minnesota Vikings 31, Green Bay Packers 17
2007 Divisional: Green Bay Packers 42, Seattle Seahawks 20
2007 NFC Championship: New York Giants 23, Green Bay Packers 20 (OT)
2009 NFC Wild Card: Arizona Cardinals 51, Green Bay Packers 45 (OT)
2010 NFC Wild Card: Green Bay Packers 21, Philadelphia Eagles 16
2010 NFC Divisional: Green Bay Packers 48, Atlanta Falcons 21
2010 NFC Championship: Green Bay Packers 21, Chicago Bears 14
Super Bowl XLV: Green Bay Packers 31, Pittsburgh Steelers 25
2011 NFC Divisional: New York Giants 37, Green Bay Packers 20
2012 NFC Wild Card: Green Bay Packers 24, Minnesota Vikings 10
2012 NFC Divisional: San Francisco 49ers 45, Green Bay Packers 31
2013 NFC Wild Card: San Francisco 49ers 23, Green Bay Packers 20
2014 NFC Divisional: Green Bay Packers 26, Dallas Cowboys 21
2014 NFC Championship: Seattle Seahawks 28, Green Bay Packers 22 (OT)
2015 NFC Wild Card: Green Bay Packers 35, Washington Redskins 18
2015 NFC Divisional: Arizona Cardinals 26, Green Bay Packers 20 (OT)
2016 NFC Wild Card: Green Bay Packers 38, New York Giants 13
2016 NFC Divisional: Green Bay Packers 34, Dallas Cowboys 31
2016 NFC Championship: Atlanta Falcons 44, Green Bay Packers 21

tag: ul

text: Overall record 34 wins, 22 losses[68]

text: Championships

text: League Championships

text: The Packers have been league champions a record 13 times,[11] topping their nearest rival, the Chicago Bears, by four. The first three were decided by league standing, the next six by the NFL Title Game, and the final four by Super Bowl victories. The Packers are also the only team to win three consecutive NFL titles, having accomplished this twice – from 1929 to 1931 under Lambeau, and from 1965 to 1967 under Lombardi.

text: NFL Championship by standings

text: From 1920 to 1932, the NFL championship was awarded based on standings, with no championship game taking place. The Packers won three such championships.

text:
Year
Coach
Record

1929
Curly Lambeau
12–0–1

1930
Curly Lambeau
10–3–1

1931
Curly Lambeau
12–2

Total NFL championships by best record:
3

text: Pre-Super Bowl NFL Championships

text: From 1933 to 1969, the NFL held a championship game to decide their champion. The Packers won 8 NFL Championship Games. From 1966 to 1969, the NFL Championship Game was followed by the Super Bowl.

text:
Year
Coach
Location
Opponent
Score
Record

1936
Curly Lambeau
New York, NY
Boston Redskins
21–6
10–1–1

1939
Curly Lambeau
Milwaukee, WI
New York Giants
27–0
9–2

1944
Curly Lambeau
New York, NY
New York Giants
14–7
8–2

1961
Vince Lombardi
Green Bay, WI
New York Giants
37–0
11–3

1962
Vince Lombardi
New York, NY
New York Giants
16–7
13–1

1965
Vince Lombardi
Green Bay, WI
Cleveland Browns
23–12
10–3–1

1966
Vince Lombardi
Dallas, TX
Dallas Cowboys
34–27
12–2

1967
Vince Lombardi
Green Bay, WI
Dallas Cowboys
21–17
9–4–1

Total NFL championship games won:
8

text: Super Bowl Championships

text: Starting in 1966, the NFL began holding the Super Bowl. The Packers have won four Super Bowls.

text:
Year
Coach
Super Bowl
Location
Opponent
Score
Record

1966
Vince Lombardi
I
Los Angeles, CA
Kansas City Chiefs
35–10
12–2

1967
Vince Lombardi
II
Miami, FL
Oakland Raiders
33–14
9–4–1

1996
Mike Holmgren
XXXI
New Orleans, LA
New England Patriots
35–21
13–3

2010
Mike McCarthy
XLV
Arlington, TX
Pittsburgh Steelers
31–25
10–6

Total Super Bowls won:
4

text: NFC Championships

text: The Packers have won three NFC Championship Games. NFC Championships did not exist until after the AFL-NFL merger in 1970.

text:
Year
Coach
Location
Opponent
Score
Record

1996
Mike Holmgren
Green Bay, WI
Carolina Panthers
30–13
13–3

1997
Mike Holmgren
San Francisco, CA
San Francisco 49ers
23–10
13–3

2010
Mike McCarthy
Chicago, Illinois
Chicago Bears
21–14
10–6

Total NFC Championships won:
3

text: Division Championships

text: The Packers have won 18 divisional championships.

text:
Year
Coach
Division
Record

1936
Curly Lambeau
NFL West
10–1–1

1938
Curly Lambeau
NFL West
8–3

1939
Curly Lambeau
NFL West
9–2

1944
Curly Lambeau
NFL West
8–2

1967
Vince Lombardi
NFL Central
9–4–1

1972
Dan Devine
NFC Central
10–4

1995
Mike Holmgren
NFC Central
11–5

1996
Mike Holmgren
NFC Central
13–3

1997
Mike Holmgren
NFC Central
13–3

2002
Mike Sherman
NFC North
12–4

2003
Mike Sherman
NFC North
12–4

2004
Mike Sherman
NFC North
10–6

2007
Mike McCarthy
NFC North
13–3

2011
Mike McCarthy
NFC North
15–1

2012
Mike McCarthy
NFC North
11–5

2013
Mike McCarthy
NFC North
8–7–1

2014
Mike McCarthy
NFC North
12–4

2016
Mike McCarthy
NFC North
10–6

Total NFC Divisional Championships won:
18

text: Notable players

text: Current roster

text:
Green Bay Packers roster

view
talk
edit

Quarterbacks

-- Tim Boyle
 7 Brett Hundley
 9 DeShone Kizer
12 Aaron Rodgers

Running backs

34 Joel Bouagnon
33 Aaron Jones
40 Joe Kerridge FB
32 Devante Mays
88 Ty Montgomery
22 Aaron Ripkowski FB
30 Jamaal Williams

Wide receivers

17 Davante Adams
81 Geronimo Allison
89 Michael Clark
18 Randall Cobb
11 Trevor Davis
16 Jake Kumerow
82 J'Mon Moore
13 Colby Pearson
19 Equanimeous St. Brown
83 Marquez Valdes-Scantling
10 DeAngelo Yancey

Tight ends

86 Emanuel Byrd
-- Damon Gibson
80 Jimmy Graham
84 Lance Kendricks
-- Kevin Rader
85 Robert Tonyan

Offensive linemen

-- Jacob Alsadek G
79 Kofi Amichia G
69 David Bakhtiari T
75 Bryan Bulaga T
-- Austin Davis C
54 Dillon Day C
-- Alex Light T
63 Corey Linsley C
61 Cole Madison G
64 Justin McCray G
-- Kyle Meadows T
68 Kyle Murphy T
77 Adam Pankey G
62 Lucas Patrick G
78 Jason Spriggs T
65 Lane Taylor G

Defensive linemen

90 Montravius Adams DE
97 Kenny Clark NT
76 Mike Daniels DE
-- Tyler Lancaster NT
99 James Looney DE
94 Dean Lowry DE
-- Filipo Mokofisi DE
96 Muhammad Wilkerson DE

Linebackers

-- Parris Bennett ILB
45 Vince Biegel OLB
42 Oren Burks ILB
91 Kendall Donnerson OLB
51 Kyler Fackrell OLB
93 Reggie Gilbert OLB
-- Naashon Hughes OLB
-- C. J. Johnson OLB
50 Blake Martinez ILB
52 Clay Matthews III OLB
98 Chris Odom OLB
53 Nick Perry OLB
-- Marcus Porter ILB
47 Jake Ryan ILB
56 Ahmad Thomas ILB

Defensive backs

23 Jaire Alexander CB
29 Kentrell Brice SS
44 Donatello Brown CB
21 Ha Ha Clinton-Dix FS
25 Marwin Evans SS
39 Demetri Goodson CB
-- Raven Greene FS
28 Josh Hawkins CB
31 Davon House CB
37 Josh Jackson CB
27 Josh Jones SS
20 Kevin King CB
41 Lenzy Pipkins CB
24 Quinten Rollins CB
-- Chris Seisay CB
26 Herb Waters CB
35 Jermaine Whitehead FS
38 Tramon Williams CB

Special teams

43 Hunter Bradley LS
 2 Mason Crosby K
 6 JK Scott P
57 Zach Triner LS
 8 Justin Vogel P

Reserve lists

Currently vacant

Rookies in italics
Roster updated April 28, 2018
Depth chart • Transactions
79 Active, 0 Inactive, 11 Unsigned
→ AFC rosters → NFC rosters

AFC East
BUF
MIA
NE
NYJ
North
BAL
CIN
CLE
PIT
South
HOU
IND
JAX
TEN
West
DEN
KC
LAC
OAK

NFC East
DAL
NYG
PHI
WAS
North
CHI
DET
GB
MIN
South
ATL
CAR
NO
TB
West
ARI
LAR
SF
SEA

text: Pro Football Hall of Fame members

text: The Packers have the second most members in the Pro Football Hall of Fame with 24. They trail only the Chicago Bears (with 27).[69]

text:
Green Bay Packers Pro Football Hall of Famers

Players

No.
Name
Positions
Seasons
Inducted
No.
Name
Positions
Seasons
Inducted

26
Herb Adderley
CB
1961–1969
1980
20
Earl (Curly) Lambeau
HB
Coach
1919–1929
1930–1949
1963

3
Tony Canadeo
HB
1941–1944
1946–1952
1974
80
James Lofton
WR
1978–1986
2003

87
Willie Davis
DE
1960–1969
1981
24
Johnny "Blood" McNally
HB
1929–1933
1935–1936
1963

4
Brett Favre
QB
1992–2007
2016
2
Mike Michalske
OG
1929–1935
1937
1964

75
Forrest Gregg
OT
1956
1958–1970
1977
66
Ray Nitschke
LB
1958–1972
1978

38
Arnie Herber
QB
1930–1940
1966
51
Jim Ringo
C
1953–1963
1981

30
Clarke Hinkle
FB
1932–1941
1964
89
Dave Robinson
LB
1963–1972
2013

5
Paul Hornung
HB
1956–1962
1964–1966
1986
15
Bart Starr
QB
1956–1971
1977

36
Cal Hubbard
OT
1929–1933
1935
1963
31
Jim Taylor
FB
1958–1966
1976

14
Don Hutson
E
1935–1945
1963
92
Reggie White
DE
1993–1998
2006

74
Henry Jordan
DT
1959–1969
1995
24
Willie Wood
S
1960–1971
1989

Coaches and Executives

Name
Positions
Seasons
Inducted

Vince Lombardi
Coach
1959–1967
1971

Ron Wolf
General manager
1991–2001
2015

text: Wisconsin Athletic Hall of Fame

text: Retired numbers

text: In nearly nine decades of Packers football, the Packers have formally retired six numbers.[70] All six Packers are members of the Pro Football Hall of Fame and their numbers and names are displayed on the green facade of Lambeau Field's north endzone as well as in the Lambeau Field Atrium.

text:
Tony Canadeo
HB, 1941-44, 1946-52
Retired 1952
Brett Favre
QB, 1992-2007
Retired 2015
Don Hutson
WR/DB, 1935-45
Retired 1951
Bart Starr
QB, 1956-71
Retired 1973
Ray Nitschke
LB, 1958-72
Retired 1983
Reggie White
DE, 1993–98
Retired 2005

text: Notable coaches

text: Current staff

text:
Green Bay Packers staff

v
t
e

Front Office

Executive Committee – Board of Directors
President/CEO – Mark Murphy
General Manager – Brian Gutekunst
Executive Vice President/Director of Football Operations – Russ Ball
Senior Advisor to Football Operations – Ted Thompson
Director of College Scouting – Jon-Eric Sullivan
Director of Pro Personnel – John Wojciechowski

Head Coaches

Head Coach – Mike McCarthy
Associate Head Coach/Linebackers – Winston Moss

Offensive Coaches

Offensive Coordinator – Joe Philbin
Pass Game Coordinator - Jim Hostler
Quarterbacks – Frank Cignetti Jr.
Running Backs – Ben Sirmans
Wide Receivers - David Raih
Tight Ends – Brian Angelichio
Offensive Line/Run Game Coordinator – James Campen
Assistant Offensive Line - Jeff Blasko

Defensive Coaches

Defensive Coordinator – Mike Pettine
Pass Game Coordinator - Joe Whitt Jr.
Defensive Line – Jerry Montgomery
Inside Linebackers/Run Game Coordinator - Patrick Graham
Secondary - Jason Simmons
Defensive Assistant – Scott McCurley
Defensive Quality Conrol – Ryan Downard

Special Teams Coaches

Special Teams Coordinator – Ron Zook
Special Teams Assistant - Maurice Drayton

Strength and Conditioning

Strength and Conditioning Coordinator – Mark Lovat
Strength and Conditioning Assistant – Chris Gizzi
Strength and Conditioning Assistant – Thadeus Jackson
Strength and Conditioning Assistant – Grant Thorne

→ Coaching Staff
→ Management
→ More NFL staffs

AFC East
BUF
MIA
NE
NYJ
North
BAL
CIN
CLE
PIT
South
HOU
IND
JAX
TEN
West
DEN
KC
LAC
OAK

NFC East
DAL
NYG
PHI
WAS
North
CHI
DET
GB
MIN
South
ATL
CAR
NO
TB
West
ARI
LAR
SF
SEA

text: Head coaches

text:
Name
Tenure
Record
Titles

W
L
T

Earl (Curly) Lambeau
1919–1949
231
108
21
6

Gene Ronzani
1950–1953
14
31
1

Hugh Devore*
1953
0
2
0

Ray (Scooter) McLean*

Lisle Blackbourn
1954–1957
17
31
0

Ray (Scooter) McLean
1958
1
10
1

Vince Lombardi
1959–1967
98
30
4
5

Phil Bengtson
1968–1970
20
21
1

Dan Devine
1971–1974
25
28
4

Bart Starr
1975–1983
53
77
3

Forrest Gregg
1984–1987
25
37
1

Lindy Infante
1988–1991
24
40
0

Mike Holmgren
1992–1998
73
36
0
1

Ray Rhodes
1999
8
8
0

Mike Sherman
2000–2005
56
39
0

Mike McCarthy
2006–current
102
55
1
1

text: *Interim head coaches

text: CSVA Sports Film and Video Hall of Famers

text: Al Treml (2014) [71]

text: Media

text: The Packers are unique in having their market area cover two media markets, both Green Bay and Milwaukee. NFL blackout restrictions for the team apply within both areas. However, Packers games have not been blacked out locally since 1972 (the last year home game local telecasts were prohibited regardless of sellout status) due to strong home attendance and popularity. As mentioned above, every Packers home game—preseason, regular season and playoffs—has been sold out since 1960.

text: Radio

text: The flagship station of the Packers Radio Network is Scripps Radio's WTMJ in Milwaukee, which was the former flagship of the Journal Broadcast Group before its merger with Scripps in April 2015. WTMJ has aired Packers games since 1929, the longest association between a radio station and an NFL team to date, and the only rights deal in American professional sports where a station outside of the team's main metro area is the radio flagship. While this might be unusual, the station can be heard at city-grade strength at all hours in Green Bay proper. Games air in Green Bay on WTAQ (1360/97.5) and WIXX-FM (101.1), and WAPL (105.7) and WHBY (1150) in Appleton and the Fox Cities.[72] Wayne Larrivee is the play-by-play announcer and Larry McCarren is the color analyst. Larrivee joined the team after many years as the Chicago Bears' announcer.[73] Jim Irwin and Max McGee were the longtime radio announcers before Larrivee and McCarren. When victory is assured for the Packers, either a game-winning touchdown, interception or a crucial 4th down defensive stop, Larrivee's trademark declaration of "And there is your dagger!" signifies the event. In limited circumstances where the Milwaukee Brewers are in either playoff or post-season contention and their play-by-play takes priority, WTMJ's sister FM station WKTI (94.5) currently airs Packer games to avert game conflicts.

text: Television

text: The TV rights for pre-season games, not nationally broadcast are held by Scripps television stations WGBA-TV (Channel 26) in Green Bay and WTMJ-TV (Channel 4) in Milwaukee,[74] along with Quincy Media's six ABC stations in the central, northern and western parts of the state, KQDS-TV (Channel 21) in Duluth-Superior, and in Escanaba/Marquette, Michigan, WLUC-TV (Channel 6), along with their Fox subchannel. As such, these stations are authorized to use the tagline Your official Packers station in their market area by the team, and also carry two weeknight programs; Packers Live on Tuesday evening, and the weekly coach's show, The Mike McCarthy Show on Wednesday evenings at 6:30 pm throughout the football season. Until the end of the 2011 season, the team's partner in Green Bay was WFRV-TV (Channel 5), and sister satellite WJMN-TV in Escanaba. As part of the 2012 deal, McCarren resigned his duties as sports director of WFRV to move to WTMJ/WGBA as a Packers analyst, becoming WGBA's official sports director on April 1, 2013, as his non-compete clause to appear as a sports anchor in Green Bay expired, though he retired as sports director in March 2015 to focus full-time on his duties for the Packer radio and television networks. WFRV/WJMN still airs any Packers regular season home games against an AFC team.

text: The 2012 TV rights deal expanded the team's preseason network further across the Midwest. Additional stations include the Quad Cities region of Iowa/Illinois where game coverage is carried by KLJB (Channel 18) in Davenport, Iowa and KGCW (Channel 26) in Burlington, Iowa, both owned by Grant Broadcasting System II, KCWI-TV (Channel 23) in Des Moines, KWWL (Channel 7) in Waterloo, Iowa, and in Omaha, Nebraska, KMTV-TV (Channel 3), a sister Scripps station to WTMJ and WGBA. As part of a large package of preseason football from various team networks, KFVE (Channel 9) in Honolulu, Hawaii also carried Packers state network games in the 2016 preseason. The network also added its first affiliate with Spanish language play-by-play, Milwaukee's WYTU-LD (Channel 63/49.4), a Telemundo affiliate, which airs statewide on Spectrum systems. The Spanish broadcast is also simulcast by Scripps' WACY-TV (Channel 32) in the Green Bay/Appleton market (WACY is an otherwise English-language MyNetworkTV affiliate).

text: Pre-season coverage is produced by CBS, formerly using the NFL on CBS graphics package until the last contract ended as a remnant of WFRV's former ownership by the CBS Corporation itself until 2007. In 2012, the pre-season coverage began to use the NBC Sports Sunday Night Football graphics package due to WTMJ/WGBA's NBC affiliation. The TV play-by-play announcer, Kevin Harlan (also on loan from CBS), is the son of former Packers president Bob Harlan, with Rich Gannon joining him as color commentator. Since the 2008 pre-season all Packers preseason games on the statewide network are produced and aired in high definition, with WTMJ-TV subcontracting the games to minor network affiliates in Milwaukee during Summer Olympics years due to mandatory non-preemption policies by their network, NBC (this was not done in 2012 as the pre-season opener was a national ESPN game). In Green Bay, WACY carries preseason games in English if WGBA is unable to during Olympics years.

text: ESPN Monday Night Football games, both pre-season and season, are broadcast over the air on Fox affiliate WLUK-TV in Green Bay and ABC affiliate WISN-TV (Channel 12) in Milwaukee (ABC affiliate WBAY-TV in Green Bay carried those games from 2006 until 2015;[75] the 2016 season was first where that station has not carried a Packer game in its history), while the stations airing Packers games in the NFL Network Thursday Night Football package have varied over the years depending on arrangements for syndication or co-network productions and simulcasts with CBS or NBC. WBAY's evening news anchor Bill Jartz also serves as the public address system announcer for Lambeau Field.

text: The team's intra-squad Lambeau scrimmage at the beginning of the season, marketed as Packers Family Night, was broadcast for over a decade by WITI (Channel 6) in Milwaukee, and produced by WLUK-TV in Green Bay, both Fox affiliates which broadcast the bulk of the team's regular-season games, along with the state's other Fox affiliates until the 2016 season.[76] In 2017, Scripps and the Packers Television Network began to originate the Packers Family Night broadcast.

text: In popular culture

text: In 2015, six members of the Green Bay Packers—David Bakhtiari; Don Barclay; T.J. Lang; Clay Matthews; Jordan Rodgers and Josh Sitton—made an appearance as an a cappella group in the musical comedy, Pitch Perfect 2.[77][78]

text: On that 70's show season 7 episode 14, Donna Pinciotti gave away the gang including Red Forman long time Green Bay Packers fan, 6 free ticket to Lambeau field for football game against Chicago Bears.[79] In season 8 finale, Red decline moved to Florida after Steven Hyde buy him season ticket. Something that he really wanted for so long.[80] Sometimes in random episode, Red invited his neighbour,family friend to watch Packer game, he did pray for Packer to win the superbowl.


document_title: Governor of Illinois

question_text: how old do you have to be to run for governor in illinois

text: Governor of Illinois

text: Qualifications[edit]

text: The term of office of Governor of Illinois is four years, and there is no limit on the number of terms a governor may serve. Inauguration takes place on the second Monday in January following a gubernatorial election. A single term ends four years later. A governor is required to be:

text:
at least twenty-five years old
a United States citizen
a resident of Illinois for three years prior to election

text: Residence[edit]

text: The governor is allowed the occupancy of the Illinois Executive Mansion in Springfield, the state capital. Its first occupant was Governor Joel Aldrich Matteson, who took residence at the mansion in 1855. It is one of three oldest governor's residences in continuous use in the United States.

text: The governor is also given the use of an official residence on the state fair grounds, also located in Springfield. Governors have traditionally used this residence part of the year.

text: However, some governors, such as Rod Blagojevich, have chosen to not use the governor's homes as their primary residence, instead commuting either by car or plane to Springfield from their home cities.[2] Many Chicago-based governors also have done much of their business out of the governor's office in Chicago's James R. Thompson Center, an office building owned by the state named for former governor James R. Thompson (1977-1991) Illinois' longest-serving governor.

text: Corruption[edit]

text: Six Illinois governors have been charged with crimes during or after their governorships; four were convicted, and of those, one (Blagojevich) was the first to be impeached and removed from office.

text: Acquitted[edit]

text:
Len Small (R), governor from 1921 to 1929, was indicted in office for corruption. He was acquitted; thereafter, eight of the jurors received state jobs. Among his defense lawyers was a former governor, Joseph W. Fifer, who asserted in pre-trial hearings, that the governorship has the divine right of kings.[3]
William G. Stratton (R), governor from 1953 to 1961, was acquitted of tax evasion in 1965.[4]

text: Convicted[edit]

text:
Otto Kerner, Jr. (D), governor from 1961 to 1968; Stratton's successor and later a judge on the United States Court of Appeals for the Seventh Circuit, was convicted of 17 counts of bribery, conspiracy, perjury, and income-tax charges from his time as governor,[5] and received three years in prison and a $50,000 fine in 1973. He was prosecuted by future Illinois governor Jim Thompson.[5]
Daniel Walker (D), governor from 1973 to 1977, was later involved in the savings and loan scandals and convicted of federal crimes related to fraudulent loans to himself from his own First American Savings & Loan Association of Oak Brook. He was sentenced to seven years in prison with five years of probation following his release.[6]
George Ryan (R), governor from 1999 to 2003, was convicted in 2006 of corruption related to his time as Illinois Secretary of State in the 1990s, when commercial driver's licenses were issued to unqualified truckers in exchange for bribes, and one of the truckers was involved in a crash that killed six children. Former governor Jim Thompson, whom Ryan had served under as Lieutenant Governor of Illinois in the 1980s, was manager of the law firm that defended Ryan.[7] Ryan was released in 2013.
Rod Blagojevich (D), governor from 2003 to 2009, and Ryan's successor, was impeached and removed from office by the Illinois General Assembly in a unanimous vote in January 2009 after being tied to multiple "pay to play" schemes, including attempting to sell the former Senate seat of recently elected President Barack Obama.[8] In August 2010, he was convicted of lying to the FBI in connection with the investigation, but the jury deadlocked on 23 other charges.[9] Blagojevich was retried on 20 counts from his 2010 trial and on June 27, 2011, Blagojevich was convicted on 17 counts of fraud, acquitted on one count and the jury was hung on two. On December 7, 2011, Blagojevich was sentenced to 14 years in prison.


document_title: History of Abercrombie & Fitch

question_text: where was the first abercrombie and fitch store

text: History of Abercrombie & Fitch

text: Founding[edit]

text: The company was originally established as Abercrombie Co. by David Abercrombie on June 4, 1892, in a small waterfront shop at 36 South Street in downtown Manhattan, New York. Wealthy New York businessman Ezra Fitch became one of the store's regular customers. In 1900, Fitch bought a major share in the growing Abercrombie Company and thus joined as co-founder. Abercrombie Co. later moved into larger quarters at 314 Broadway, and Fitch began to implement experimental ideas to renovate the store. In 1904, Fitch's surname was added to Abercrombie's and so the official name became Abercrombie & Fitch Co.[citation needed]

text: The partnership between Abercrombie and Fitch did not end happily. The two men, with different visions for the future of A&F, quarreled frequently, although the company continued to prosper. Fitch wished to expand the company's appeal to the general public, while Abercrombie wanted to continue selling professional gear to professional outdoorsmen.[8] As a result of the disagreement, Abercrombie sold his share in the company to Fitch in 1907 and returned to manufacturing outdoor goods.[9] Fitch continued the business with other partners and directed the company as he pleased.

text: The Fitch years[edit]

text: In 1909, Abercrombie & Fitch Co. mailed over 50,000 copies of its 456-page catalog worldwide (a staggering and costly amount of publication at that time, since each cost a dollar to produce).[10] The catalog featured outdoor clothing, camping gear, articles, and advice columns. The cost of the catalog nearly bankrupted the company, but the catalog proved to be a profitable marketing device. Within the store, the catalog was available to customers for free. By 1910, the company began selling women's clothing,[9] and became the first store in New York to supply clothing to women as well as men.[citation needed] In 1913, after moving into Reade Street, which was not a convenient shopping location for women, the store relocated to a more fashionable and easily accessible midtown address near Fifth Avenue at 55/57 West 36th Street, expanding its inventory to include sportswear. In 1917, the store moved again into a twelve-story building at the corner of Madison Avenue and East 45th Street.[11] The store occupied the entire available space (12 stories). Mr. Abercrombie was a farmer who thought clothes during the 19th century were boring. He became famous with his best friend Mr. Fitch. They then created Abercrombie and Fitch.

text: The Madison Avenue store included many different amenities. The basement housed a shooting range while on the mezzanine (main floor) paraphernalia for skiing, archery, free diving, and lawn games were sold. The second through fifth floors were reserved for clothing that was suitable for different climate or terrains. On the sixth floor were a picture gallery, a bookstore (focused on sporting themes), a watch repair facility and a golf school (fully equipped with a resident professional). The seventh floor included a gun room with hundreds of shotguns and rifles, decorated with stuffed game heads, as well as a kennel for dogs and cats .[11] The eighth floor contained fishing, camping, and boating equipment and included a desk for a fly- and bait-casting instructor who gave lessons at the pool, which was located on the roof. The fishing section alone was stocked with over 48,000 flies and over 18,000 fishing lures.[11]

text: Abercrombie & Fitch Co. became the first American store to import Mahjong.[12] Ezra Fitch imported the game after a female customer looked for the game that she had played in China. He went to China for the game and translated the instructions into English. Mahjong became a fast selling product, and Abercrombie & Fitch became the epicenter of the Mahjong craze.[10] The company sent emissaries to Chinese villages to buy as many Mahjong sets as possible and eventually sold over 12,000 sets.

text: In 1927, Abercrombie & Fitch outfitted Charles Lindbergh for his historic flight across the Atlantic Ocean.[13] It also attracted the business of other prominent figures.[14]

text: Post-Fitch era[edit]

text: In 1928, Fitch retired from the company and sold to his brother-in-law, James S. Cobb.[9][10] Under Cobb, A&F acquired Von Lengerke & Detmold, a well-respected New York dealer of fine European-made sporting guns and fishing tackle, as well as that company's Chicago branch, Von Lengerke & Antoine. Cobb also acquired Griffin & Howe, another gunsmith company. Merchandise from both Von Lengerke & Detmold and Griffin & Howe was carried at A&F's Madison Avenue store.[10] By this time, A&F was also selling equipment for polo, golf, and tennis.[10] By 1929, sales of US $6.3 million were reported with net profits of US $548,000.[10]

text: During the Great Depression, the company's revenue decreased and it stopped paying dividends. Sales plunged to $2,598,925 in 1933. A&F recovered in the following years and resumed paying dividends in 1938.[10] During that year, guns accounted for 40% of sales at the Madison Avenue store.[10] Clothing, shoes, and furnishings accounted for 45%, while inventory was valued at about 40% of annual sales (reflecting A&F's readiness to meet customer demands).[10] Ten percent of the business was attributed to mail orders from the catalog.[10] Abercrombie & Fitch Co. continued to expand. As early as 1913, A&F had adopted the slogan, "The Greatest Sporting Goods Store in the World".[10]

text: A&F's record net profit was $682,894 in 1947.[10] The company opened a large branch in San Francisco in 1958. It soon added small winter-only shops open from November through May each season in Palm Beach and Sarasota, Florida and summer-only shops in Bay Head, New Jersey, and Southampton, New York.[10] to complement a shop in Hyannis, Massachusetts it had operated since the end of World War II. Guernsey succeeded Cobb as president.[10] He remarked, "The Abercrombie & Fitch type does not care about the cost; he wants the finest quality."[10] With so many locations now under the control of Abercrombie & Fitch, the Madison Avenue store remained the flagship store.[10] In the 1950s, the main floor of the flagship was remodeled to include heads of buffalo, caribou, moose, elk, and other big game, stuffed fish of spectacular size, and elephant's-foot wastebaskets.[10]

text: In 1960, net sales rose to $16.5 million, but net profit fell for the fourth straight year to $185,649.[10] By 1961, net sales dropped to $15.5 million, and net profit to $124,097. Guernsey's successor as president, John H. Ewing, paid little attention to the decline in sales.[10] In 1961, he told an interviewer of Business Week that Abercrombie & Fitch enjoyed a special niche "by sticking to our knitting; by not trying to be all things to all people."[10] A&F would open a year-round resort shop at The Broadmoor resort in Colorado Springs (1962) and its first suburban store at the Mall in Short Hills, New Jersey (1963). Under the leadership of Earle K. Angstadt, Jr., Abercrombie's continued to expand in upscale locations such as the Bal Harbour Shops near Miami Beach, Florida (1966), the Somerset Mall in Troy, Michigan, outside Detroit (1969) and in boutique-style shops in other department stores.[10]

text: In 1964, Abercrombie and Fitch achieved a notable early example of the "brand integration" form of product placement by providing the venue for part of the Rock Hudson / Paula Prentiss romantic comedy film Man's Favorite Sport?.

text: Abercrombie and Fitch held a warehouse sale in 1968 and early 1970 and presented offbeat newspaper advertisements that reflected a measure of desperation.[10] The company's revenue continued decline, with a loss of about $500,000 in its previous fiscal year. Noticing the effect that the ads and sale-days had upon the Abercrombie & Fitch customer base, the next president William Humphreys, a former Lord & Taylor executive, halted the measures.[10] He focused on improving A&F's inventory control and credit practices and cutting the company's expenses.;[10] changed the store design to present a different image, focused on expansion into the suburbs in 1972 with a location in Oak Brook, Illinois 1972 in hopes of recapturing customers who no longer patronized its store in downtown Chicago's Loop.[10] Noticing that the offbeat advertisements were bringing in customers that management considered "not of classic Abercrombie & Fitch material," A&F ceased its mis-directing ads and sale-days in October 1970.[10] Presentation within the flagship changed as well to provide a newer look. Expensive sailboats were moved from the main floor to an upper floor, a discount clothing section was introduced on the tenth floor, sportswear lines were expanded, and new buyers for woman's apparel were hired.[10] However, the changes did not improve sales and the company continued to decline financially under Humphreys and his successor Hal Haskell, who was a major stockholder of the company.[10] After losing $1 million in 1975, Abercrombie & Fitch Co. filed for chapter 11 bankruptcy in August 1976 and finally closed its doors in November 1977.[15]

text: Oshman's, a sporting goods retailer, acquired Abercrombie & Fitch Co. in 1978 for $1.5 million[16][17] ($5.2 million in 2013 dollars).[18] It opened an Abercrombie & Fitch store in 1979 in Beverly Hills, California, and another in Dallas, Texas, which was bigger and sported $40,000 USD elephant guns and an "Abercrombie Runabout sports convertible" worth $20,775 USD.[10] Stores continued to open in South Street Seaport and Trump Tower and catered towards contemporary interests of golf, exercise, and tennis.[10] Clothing collections for men and women carried business and casual dress, and sportswear.[10] Forbes described the merchandise as "a hodgepodge of unrelated items" and that "sometimes it is better to bury the dead than to try reviving them." Abercrombie & Fitch continued to struggle as Oshman's struggled itself to develop a strong identity for the company.[11]

text: Modern image[edit]

text: 1988 through 1999: rebranding into fashion retail[edit]

text: In 1988, Limited Brands acquired the ailing company for $47 million after having success in popularizing Express and Victoria's Secret.[19] Headquarters was moved to Columbus, Ohio, and all inventory was cleared out.[10] The new president of Abercrombie & Fitch, Sally Frame-Kasaks, placed a strong emphasis on apparel.[16] Michael S. Jeffries, a clothing executive, took over as president in 1992.[7][20] He popularized the brand to a teen apparel merchandiser from an ailing sports brand. He believed that focusing the A&F brand towards the American teen market would be financially beneficial as that sector of retail economy was said to be growing at a record rate at the time.[21]

text: The new Abercrombie & Fitch reopened shortly afterwords with a preppy outdoors theme reminiscent of the company's original roots.[21] Jeffries desired to have Bruce Weber, known for his sexual beefcake photography, as the photographer for the brand, but could not do so until the company gained financial success. The apparel consisted of woven shirts, denim, miniskirts, cargo shorts, wool sweaters, polo shirts, and t-shirts. Its prices were unprecedentedly high in the teen apparel industry.[21] Sales rose $85 million in 1992, $111 million in 1993, and to $165 million in 1994.[10][20] 49 stores were opened by 1994, and a 102 store count was aimed by the end of 1995.[10] In 1994, new records for merchandise margin rate and profitability were established by Abercrombie & Fitch for its parent, The Limited.[21] To maintain popularity and to keep up with teen trends, Jeffries hired executives to keep up on popular teenage clothing, music, and entertainment.[21]

text: By the mid-1990s, there were dozens of Abercrombie & Fitch stores in the United States.[22] On September 26, 1996, The Limited, Inc. took Abercrombie & Fitch public on the New York Stock Exchange with the ticker symbol "ANF" and with the per share offering as $16.[23] In late 1990s, the company began to opt building stores only averaging between 8,000 and 20,000 square feet (700 to 2,000 m²) in high-volume retail centers around the country. It also launched the canoe store prototype of white facade and interior gray walls to accommodate the growth of its brand.

text: In 1997, Abercrombie & Fitch launched A&F Quarterly. The publication included photography, interviews and articles about sex, pop culture, and other teen interests.[21] In 1998, the company introduced its first subsidiary, abercrombie. The concept was designed as the Abercrombie & Fitch for a younger clientele between the ages on 7-14. In 1999 began a 3-year-long class action lawsuit in which Abercrombie & Fitch was one of several American retailers involved for its sweatshops in Saipan.[24] Revenue recorded for Abercrombie & Fitch at the end of fiscal 1998 was at $805.2 million USD. By 1998, Abercrombie & Fitch became an independent company, and Mike Jeffries assumed the position of Chairman and Chief Executive Officer.[7] As the brand regained its prominence, industry analysts began to speculate how long Abercrombie and Fitch would be able to retain its popularity.[21]

text: Analysts predicted that A&F would fall from popularity, but sales continued escalating after a provocative Christmas 1999 in which the A&F Quarterly issue of the season featured sexually explicit content that drew angry complaints.[21] In 1999, the A&F also launched "A&F TV", which featured young people engaged in sports and leisure activities. A&F TV was originally developed to run on cable television and on monitors in Abercrombie & Fitch stores. It was soon removed. Revenue for fiscal 1999 was at  $1.030 billion USD.

text: The overall approach of Abercrombie & Fitch, by the end of the decade, to its customers seemed to please male shoppers more than females, who shopped more frequently at competitor shops.[21] Throughout the 1990s, Abercrombie & Fitch Co. enjoyed sales of over $400/ft2 ($4300/m2). By December 1999, Abercrombie & Fitch operated a total of 212 stores nationwide.[25]

text: From 2000 on[edit]

text: Entering into the 21st century, Abercrombie & Fitch was rated as the sixth most popular brand before Nintendo and Levi's by teenagers.[26] The company introduced its third brand, Hollister Co., in July 2000. The third concept was based on Southern California surf lifestyle, and was targeted towards high school students. After Hollister lowered the revenue of Abercrombie & Fitch, the company launched the Ezra Fitch collection, and began producing A&F clothing with higher grade materials, increasing the prices. In 2001, the company moved into a new 300-acre (1.2 km2) home office in New Albany, Ohio. Headquarters were further expanded by 2003.[27] Also in 2003, the company released its last issue of A&F Quarterly after amounting complaints.

text: After successfully launching Hollister, the company introduced its fourth brand RUEHL No.925 for older consumers, 22 through 35, on September 24, 2004.[28] Revenue continued to escalate as sales are reported at $2.021 billion for 2004. In November 2005, the company opened doors to its first ever flagship store (located in Fifth Avenue). By this time, the company begins to uplift its image to near-luxury status after introducing the trademark Casual Luxury for promotion. Revenue reported for 2005 was $2.021 billion.[29]

text: Abercrombie & Fitch began its Canadian expansion in January 2006 when the company opened two A&F stores and three Hollister Co. stores in Toronto and Edmonton.[30] By fall 2006, a third Canadian Abercrombie & Fitch store opened in the Toronto Eaton Centre. Also in the year, the brand opened a west coast flagship in The Grove.[31] Revenue reported for 2006 is $3.318 billion, an increase of over $1.297 billion from 2005.

text: Beginning 2007, the canoe stores were revamped with dark louvers (see right image). On 22 March 2007, Abercrombie & Fitch opened its first European flagship in London at 7 Burlington Gardens in Savile Row.[32] The store generated a volume of $280,000 (around £140,000 GBP) in its first 6 hours of operation.[6][33] The flagship remains one of the most profitable A&F locations. Revenue reached record heights in 2007 with an overall sales of $3.749 billion.

text: On 21 January 2008, Abercrombie & Fitch introduced its fifth concept, the intimate apparel brand Gilly Hicks.[34] Inspired by "Down Under", it is officially labeled as the "Cheeky cousin of Abercrombie & Fitch." In April 2008, A&F relaunched A&F Quarterly for release in the UK flagship.[35][36] On August 31, 2008, the "bright and insightful" company director Allan A. Tuttle died.[37] By December 22, corporate announced that it had produced a new employment agreement with Mike Jeffries set to expire in 2014.[38] For the first time in its recent history, A&F suffered a financial decrease to $3.540 billion revenue for fiscal 2008. The blame was to the current economic recession, and also to the fact that the company refused to lower price points and offer sales citing brand image-protection that doing so would "cheapen" its near-luxury image.

text: As the late-2000s recession continued, A&F noticeably suffered financially for its refusal to lower prices or offer discounts. Early in January 2009, the company reported its worst drop in sales and shares.[39][40] By the end of the month, 50 employees lost their jobs and many positions were still unoccupied.[41] 170 more employees were dismissed in May.[42] A&F announced on 17 June 2009 the closure of its ailing Ruehl No.925 brand by January 2010.[43] By October, A&F launched its official Facebook page. Despite financial downturns, A&F opened its second European location, a flagship store, in Milan on October 29.[44] On its official Facebook page, A&F called it the biggest consumer reception for a flagship opening in A&F history: "like nothing the world has seen before". On December 15, another flagship store opened in Tokyo, Japan. Marking the first ever A&F location in Asia, the opening became the biggest retail event in history, was noted as a "spectacle of consumerism" by the Japanese, and made around JP¥50 million (US$550,000) that day alone.[45][46][47]

text: In January 2010, A&F launched its A&F Cares feature highlighting its philanthropic efforts. Keeping to its commitment, the company shut down ruehl.com on January 22, and closed doors to all final Ruehl stores by the end of the month. Analysts began noting encouraging signs of financial progress, in March, for the company, citing A&F's successful international expansion and better inventory management.[48] Also around that time, a historical fishing line dryer, made by A&F in the early 1900s, was sold to an A&F model for $590 USD.[49][50] As a marketing move, A&F announced the relaunch of the A&F Quarterly on 17 July 2010 as a part of its "Screen Test" Back-to-School marketing campaign designed to attract more consumer attention and sales.[51] In August, CEO Mike Jeffries announced that Abercrombie & Fitch would close roughly 60 stores in 2010.[52] Later that month, CFO Jonathan Ramsden said another 50 stores could close in 2011.[52] Profits began to pick up by September 2010 to larger than predicted results (attributted to the result of the major "Screen Test" campaign and numerous sales held throughout the season).[53] By October, the company was stated as being well ahead its competitors (a first since the economic turndown).[54] The brand opened a flagship in Copenhagen and Fukuoka in November 2010, and another one in Paris by May 2011.

text: On February 15, 2012, A&F announced plans to close 180 more underperforming U.S. stores by 2015 while continuing to expand in Europe and Asia.[55]

text: In 2013, the company's trendy, upscale image took a hit when comments made by Jeffries in 2006 that disparaged customers with body types that do not resemble Abercrombie & Fitch models resurfaced. The resulting backlash launched a viral internet campaign called "Fitch the Homeless", which aimed to subvert and mock the company's carefully manicured image of "exclusionary" style by distributing used Abercrombie & Fitch clothes to homeless and needy persons.[56]